Design Brief: Project Name [Template] (Copy)

Current Status

  • Problem defined
  • Job stories and research completed
  • Design exploration completed
  • Solution spec completed
  • Design complete, ready for engineering


What problem are we solving? Why is it important for our customer? 

Overall problem we’re addressing and why it’s important that we solve it now







Research Notes

Observational research, customer interviews, Looker data, design feedback, etc







Job Stories

When [situation], I want to [motivation], so that I can [expected outcome]








Design Exploration

Share rough mockups, prototypes, UI explorations