​​Session script (working ideas)
​​Try running a demo session + Q&A on Tuesday 12 December (and record).

​​Questions:

​​A. Intro (boilerplate, 2 minutes)

​​

​​B. Warmup, Background, and Personal Context (5 minutes)

​​
  1. ​​We’re here to talk about your website experience but it’d be great to learn a little bit about you before we start.
  1. ​​Where do you live? 
  1. ​​What types of things do you enjoy doing outside work? 
  1. ​​How comfortable are you with technology?
  1. ​​What are some of the apps and websites you use the most?
  1. ​​When you need to learn new things, how do you go about it?
​​[Listen for background, interests, hints of technology savviness, etc]
​​

​​C.  Professional Context: Goals and ‘A Day in the Life’  (10 minutes)

  1. ​​Let’s talk about your work.
  1. ​​What do you do?
  1. ​​How long have you been doing it? What did you do before? 
  1. ​​Is this your only job or source of income? If no, what else do you do?
  1. ​​Tell me about the future.
  1. ​​What are your goals for the future?
  1. ​​What does success look like for you?
  1. ​​What are some risks you worry about? What could get in the way of that dream?
  1. ​​I’d love to hear more about a day in your life.
  1. ​​Walk us through a typical day for you, from when you get up until bedtime. 
  1. ​​If that’s an average day, what is a busy day or “fire drill” day like? 
  1. ​​Is there any seasonal component to your work? How does it change things?
  1. ​​How many hours do you tend to work in a given week? What’s your schedule like generally?
  1. ​​How satisfied are you with the amount of time you find yourself working? 
​​
​​[Listen for pain points, workflow, common tasks, personal needs vs. business needs]
​​[Probe for how they manage and define risk]
​​[Riff on unmet needs and opportunities]
​​

​​D. Website experience (this section will differ depending on user) (15 minutes)

​​People without a website

  1. ​​Tell me about why you need a website.
  1. ​​Have you tried making a website before? What tools have you used?
  1. ​​If you were to make a new website right now, what would be the first thing you’d do?
  1. ​​What’s the most important goal a website should accomplish?
  1. ​​What device do you use to create or update your website?
  1. ​​When you think about building a website, how do you feel?
  1. ​​Do you have a clear idea of what you want a website to look like?
​​

​​People with a website

  1. ​​Let’s talk about your site and how it is managed currently.
  1. ​​What’s the URL of your website? 
  1. ​​How long has it been in existence?
  1. ​​How did your current website come together?