Reify Brand Foundation Proposal
Logo / wordmark / combination mark.
Twitter, Instagram, etc).
Brand colors: primary, secondary, tertiary.
Brand typography selection.
Style guide on how to use the mark, type, and colors together.
General feeling of confidence going into the world at large with a dope brand.
we are doing) for scalable brands take 4-6 weeks from kickoff to delivery.
Week 1 - Kick off + exploration
Week 2 + 3 - Design iterations.
Week 4 - Polish.
Jan 9, Monday
Kick off - 2hr
Jan 13, Friday
Walkthrough and conversation about our moodboards - 1hr
Jan 19, Thursday
Present rough drafts, position different directions and narratives - 1hr
Feb 2, Thursday
Present several refined designs. - 1.5hr
Feb 15, Wednesday
Delivery of all final brand assets. - 1hr
$14,000 - What I want to charge to toil away for weeks on your brand.
$5,000 - What you probably want to pay.
$7,920 - Appropriate scoping & pricing.
10% - People I like discount.
$7,200 - Your price.
You are probably going to get business card designs, a splash page, random other things as part of this engagement. I need to create other assets during this process to help tell the brand story.