Productathon 2019 🔥

Journey towards making great products.

- Duke MEMPDC Product Management Club

Leaderboard! Top 3 teams go to Finals!

Hope to see everyone this Saturday for the Final Showcase!
(Breakfast and lunch will be served)
Total Points
Stage 2 Points
Comments for Stage 2
Team 5 - Shyam, Vignesh
will be sent out to teams personally
Team 4 - Amisha, Aniruddha
will be sent out to teams personally
Team 3 - Zeynep, Darshit, Manpreet
will be sent out to teams personally
Team 1 

Team 2 

Team 6 

What is Productathon?

Productathon is an opportunity for all you product lovers to build something real. You will work through different stages of product development lifecycle and gain an experience you can brag about in interviews!

This is a 3-week challenge. We will provide you with a problem statement, guidance, and sessions explaining all the steps you have to go through. All you have to do is get yourself and bring your brains along, maybe some coffee!  

Through this journey, we are going to introduce you to a lot of things related to product. So, ensure that you stay receptive and have fun.

What are we gonna be doing?

When we talk about making a new product, the most important thing to consider is customers. The whole process revolves around making the customers happy. 
Ask top Product Managers what is their favorite question for product enthusiasts and this is what they have to say:

Here's my new favorite interview question for product managers: "How would you spend your first week on the job here?" 

…the answer we're really looking for, any product manager's first week should include directly engaging and talking with users.

 - Evan Michner, ex-Principal Product Manager at Atlassian

And that is exactly what we plan for you to do in your first week! In Productathon, you will be given a problem statement at the kick-off event and you will work through the steps with users in mind.

Here’s how the 2-week period is structured:

Stage 1 Kickoff - Saturday, 10/19 at 11:00
What will be covered in kickoff: Intro & Case Release, How to ask questions?

Stage 1: Customer Empathy

  • Problem Statement
  • Market Research & Analysis
  • Identifying Customers & Use-cases
  • User Interviews
  • Persona Development

🚩 Checkpoint 1 : Submission of Slide Deck (Due: 10/24 at 23:00)

Stage 2 Kickoff - Friday, 10/25 at 13:30

What will be covered in kickoff: Mapping customer journey, Ideation