Premium A+ Training & Modules by MindfulGoods.co

Overview 


WHY Premium A+ Matters:

  • Immersive Visuals: Tell your brand story like a pro with rich visuals and interactive multimedia. It's a visual feast that Basic A+ content can't match.
  • Extra Modules: More is more! With up to 8 modules, you can dish out a comprehensive, irresistible product description.
  • Video Integration: Bring your products to life with video content. It's a proven conversion booster.
  • Interactive Features: Engage customers with fun features like comparison charts, expandable imagery carousels, and video galleries.
  • SEO Boost: Richer content equals better SEO. Expect higher visibility and more clicks!
  • Conversion Magic: With an engaging interface, Premium A+ content can double conversion rates within 30 days. It's like magic!
  • Brand Storytelling: Let your creative juices flow! Premium A+ allows for enhanced storytelling, building a stronger brand identity.
  • Mobile Magic: Your customers on-the-go will love you, as Premium A+ Content is optimized for a superior mobile experience.

A+ Data from our clients in 2023 to date:

Average across all Mindful Goods clients: 
Range for Mindful Goods Clients: 
Brands upgrading from Basic to Premium A+ Content:
  • Average Increase in Sessions: 59.8%  
  • Average Increase in Orders: 67.04% 
  • 50% of clients have seen 47% - 181% increase in A+ sessions 
  • 66.66% of clients have seen 52% - 300% increase in sales from A+
  • 50% of clients see 40-300% increases in sales. 


WALKTHROUGH OF MODULES - WATCH THIS VIDEO FIRST

Premium A+ is now available to brand registered brands
To get access to this feature:
1) All of the ASINs in the brand catalog must contain published A+ Brand Story
2) Brands must have at least 15 A+ Content project submissions in "Approved" status within the past 12 months 
Note: We have tutorials to help clients get this unlocked here 👉🏽 https://mindfulgoods.co/brand-story-magic

When building Premium A+ think about these things:

Questions
Carousel Ideas
Hotspot Ideas
  • What banners can we add hotspots to?
  • What banners can we make into a carousel?
  • Is there a hero brand/product video we can use full width?
  • Is there UGC or before/afters to use in a carousel? 
  • Is there a family of products we could show in a carousel?
  • Should we show the steps of use in a single banner or carousel?
  • Our standard SEO Module not needed as most modules contain keywords in the alt text.
  • Could this product benefit from having a Q&A module? (Confusion can be a conversion killer -IF there is a lot of questions for the product or confusion around use, we can design 1 less banner and recommend the client adds a Q&A module)
  • Media mentions with quotes
  • Benefits
  • Assemply/How to Use in 3-4 Easy Steps
  • Product-in-use transitioning to various locations/product variants
  • UGC video or images [Premium Vid/Image Carousel allows for better story telling]
  • Founder Story [Premium Vid/Image Carousel allows for better story telling]
  • Transformations 
  • Family of Product
  • Combo Carousel - Product in Use, Ways to Use, Transformation

  • Product Benefits/Key Selling Points
  • Ingredient Benefits
  • Functionality or features 
  • Call to action messaging hidden behind hotspots could be interesting
  • Add testimonials to hotspots within UGC images



Premium A+ Examples:

Examples from Video Above
Mindful Premium A+ Examples
Landing Page Inspirations