📝 Parsons Week 14b – Input/Output Continues

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đź’¬ In-Class Exercise: Understanding Personas

In small groups, interview each other with the following questions and create a single user profile that reflects what you have in common. There should only be one answer per question. You can do this on either Slack or Zoom and then record your persona below. The goal of this activity is to explore how personas can be created, and to understand what perspective we’re viewing our app prototypes as we look through them.

All of these are sample questions, feel free to add more that are more specific to your group)


DEMOGRAPHICS 
  • How old are you?
  • What generation are you a part of?
  • What is your gender identity?
  • Where do you live?
  • Who do you live with?
  • What’s your education?
  • Where do you attend school?
  • What is your marital or relationship status?
  • What hobbies do you have?
  • What apps do you use the most?
  • What are your favorite brands?

MOTIVATION + GOALS
  • Overall, what are your primary goals and motivations right now?

BEHAVIORS
  • What apps do you look at first thing in the morning? afternoon? evening?
  • What kinds of technologies are integrated into your daily habits?

FRUSTRATIONS
  • What frustrations do you frequently encounter in daily life?

Group
Persona Summary (Bullet points or a short paragraph)
Kashish, Julia, Michelle K., Kristy
  • Gen Z (age: early 20s)
  • Female
  • BFA at Parsons
  • Home + Urban City Living
  • Social Media User
  • Love YouTube
  • Love Shopping
  • Trying to get through online classes
  • Carefree hobbies?
Tingyue, Lara, Whitley, Gia
  • Gen Z
  • In the early 20s (Age)
  • Cis Female
  • Communication Design Student
  • Urban City Living
  • Social Media User
  • Graduating with a Bachelors Degree
  • Phone and computer (for zoom school)