Some people are prone to clicking and exploring, some are more hesitant(this seems to correlate to age/technical experience to some degree
A lot of people’s“advice to WordPress” is to make it simpler and more accessible for beginners
Most of them doesn’t realise that they are on edit mode
Jargon and vocabulary present an ongoing challenge—they end up sneaking into the interface
Terminology
Most people used“menu” for the navigation menu
“Dropdown” seemed to be commonly used for sub-menus
Menu items didn’t have a clear name, but“menu item” was used frequently
Prototype
Some people were confused by the flexibility of the“search or paste a link” input field(especially those not familiar with Gutenberg)
People don’t tend to notice the snackbar notification upon creating a menu(may be a product of the prototype)
People seemed to really respond to the visual nature of being able to build a menu this way, even if they were already comfortable with the WordPress Way
Some people tried to reorder menu items dragging or at least expects to, the functionality is not present due to prototype limitations.
The“add menu item” interface was confusing for some. This may be a product of the prototype—it might be clearer on their own sites, where they’d recognise the content.
People immediately opened the drop-down once a menu item had been created—this seemed to be a very natural place for more options.
Deleting was super easy for everyone.
Several users(2?) expected there to be an interstitial step between adding a menu block and having a menu.
Most people understood renaming an item by directly editing the label, but not all
General insights
Terminology
Prototype
Recommendations for iteration