​​Growth Course: Strategy — Competitor Report Template

​​Overview

​​This document summarizes the research you’ve done comparing {Company} to its competitors. Your findings will inform everything from the messaging on the website, to the way you write ads, to the copy of drip emails that you send.

​​Top Takeaways

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​​Competitor 1

​​Key Value Props
​​Marketing and Copy
​​Signup Flow
​​How You Win
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​​Competitor 2

​​Key Value Props
​​Marketing and Copy
​​Signup Flow
​​How You Win

​​Competitor 3

​​Key Value Props
​​Marketing and Copy
​​Signup Flow
​​How You Win
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