Final Class!
Welcome guest critic, Dylan Fisher!

Critique Order

Edward (First Responder: Kyle, Notetaker: Pauline)
Kyle Robinson (1R: Pauline, N: Conor)
Pauline Yanes (1R: Conor, N: Fred)
<15 min break>
Conor Finn (1R: Fred, N: Shreya)
Fred Quayenortey (1R: Shrya, N: Alex)
Shreya Murali (1R: Alex, N: Matt)
Alexa Williamson (1R: Matt, N: Kyndall)
Matthew Simonetti (1R: Kyndall, N: Kevin)
Kyndall Thornton (1R: Kevin, N: Eric)
<quick break>
Kevin Wang (1R: Eric, N: Ed)
Eric Molloy (1R: Ed, N: Kyle)


  • attempts to solve lack of creativity in mobile communication
  • geared towards students and creatives
  • charming hand-drawn aesthetic for headings and icons
  • code of conduct follows app aesthetic - makes it feel very committed and consistent
  • presentation aesthetic also follows app aesthetic
  • humor is appealing
  • suggestions: 
  • customize site map by editing in Photoshop to have more aesthetic consistency
  • exploring format of doodles - going beyond linear flow, having collaborative doodles
  • think about how what other functions the app replaces, like the camera - maybe you might even have to write in your username/password
  • notebook aesthetic might be too literal - let the hand-drawn quality shine more and try building a brand aesthetic that doesn’t rely on literal associations too much
  • would have been nice to see more color in examples - both in doodles and also app appearance (using color to highlight certain parts of the app)
  • consider UI more - ex: on Friends page, you might click on an icon to interact with the user rather than having separate buttons like “Remove Friends”
  • think about how things would appear on an actual interface - consider proportions, spacing, think about what’s necessary to leave in or take out since there’s not as much space to work with 
  • refining navigation - swiping action might not be super efficient if you’re swiping through lots of pages
  • maybe having more standard interface would be more helpful - you lose usability in the notebook aesthetic - might be hard to figure out what does what - ex: making input fields look more like input fields so the interface becomes more intuitive
  • what would make people want to use it and keep using it? how could people use it in unexpected ways? ex: people might use it as a more secure form of communication

  • Block Stacker
  • Engages real world social interactions
  • Users swap personalized blocks when they are near each other
  • Flushed out branding and aesthetic