[FINAL] Muse Tea branding
This a doc outlining basic MT branding. I’ll be adding more explanation during the week, but the source files will get you started.

Download the full folder to access  → 

Logo

Logo - no color swash

Logo -  primary color swash



Glyph


Color


Type

Primary logotype: Rubik
Text type: Volkorn

The primary typeface is for the logo and primary headlines (H1s) only. It’s a typeface with a strong statement, but rounded edges to maintain the friendliness aspect. 

When appearing as the logo, use all caps and 80pt letter-spacing.
When appearing in copy as H1s, use all caps but 0pt letter-spacing.

Tagline

No tagline