Drip Course Overview
Drip Basics
- Database vs. List
- Terminology
- Importing Contacts
- Tracking Source
- Custom Fields
- Tagging based off of fields
- Getting Subscribers
- Widget
- Embedded forms
- API
- Campaigns vs. Workflows
- Campaign overview
- Workflow overview
- Forms
- Forms - double or single opt in
- Custom logic in fields
- Automation Rules
- Flat vs. Workflows
- Tagging and Events
- What to tag
- Tags or events? Which to use
- Custom Fields
- Public vs private
- Reporting
- Templating
- Plain vs “designed”
Pro
- Getting to know Drip.js
- DST
- Toaster
- Page tracking
- Viewer data (via JS)
- Workflows within Workflows?
- Creating your first email course
- Delivering a free report or video upon opt-in
- Lead scoring
- Post-purchase referral automation and upsells
- Consultant networking strategy
- Send out followup emails with calendly link
- Nurture sequence
- Tracking lifetime revenue
- SaaS Lifecycle Emails
- “Shadow” Newsletters
- Timed Delays (just sending on certain days)
- Including personalized offers in your email templates
- Segmenting: the right way
- Product launch sequences