ββBrand Questionnaire
βββπ€β 1) Target audience details
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ββAge:
ββGender:
ββOccupations:
ββLocations:
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βββπ‘β 2) From the 12 Brand Archetypes, which three (in order) should your brand espouse to its customers?
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βββ3οΈβ£β 3) Who are your three main competitors
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βββββοΈ 4) If you had to name one other company that has a similar market to you, and has a brand persona similar to what youβre aiming for, who would it be?
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βββπβ 5) If you could own one powerful idea or point of differentiation that would set you apart from all other competitors what would it be? How does this idea connect to your services and your mission?
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βββπβ 6) Who (if any) are the key leaders in your industry? (They could be individuals or businesses)
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- Brand Questionnaire
1) Target audience details
- Age:
- Gender:
- Occupations:
- Locations:
2) From the 12 Brand Archetypes, which three (in order) should your brand espouse to its customers?
5) If you could own one powerful idea or point of differentiation that would set you apart from all other competitors what would it be? How does this idea connect to your services and your mission?
6) Who (if any) are the key leaders in your industry? (They could be individuals or businesses)