Ben Thoma is a creative catalyst.
My early career focused on creating brand campaigns as an Art Director and Creative Director at advertising agencies in New York and Austin. Currently, I am a marketing program manager, most recently with Spredfast (Khoros) and Atlassian University.

My passion project is serving as Lead Organizer and Host for CreativeMornings/Austin. We gather about 150 of Austin’s creative professionals each month for a TED-style talk over breakfast tacos and coffee. (And one time, we hosted a global organizer summit for ~250 volunteers who do the same in their respective cities.)

I enjoy being outside: hiking, biking, or camping with my family. I volunteer as the Committee Chair for Cub Scout Pack 421 in Austin. I secretly love to play Pokemon Go (My trainer code: 5283 1390 2078) and not-so-secretly love to travel for great Texas BBQ and unique craft beers.

Pre-pandemic vibes…

2018 marked the 10th year of CreativeMornings, so we celebrated like most organizations would—by convening at a traditional, kid’s sleep-way summer camp for three days of talks, workshops, hugs & high fives, marching bands, photo scavenger hunts, dance parties, drinks, game shows, sound baths, merit badge sewing, campfire songs, s’mores, and human rainbow chains. (Photos by Tory Williams!)

A huge thank you to Adobe, MailChimp,, Harvest, and Dropbox for their partnership. Thanks also to KERTIS and B&H for capturing the spirit of Summit in photo and film.

Hurricane Harvey hit home for me (not literally, but close enough), and I’m proud of the efforts of our #CMATX community to distribute information and resources for #HarveyRelief. We started an open Google Doc that just keeps growing here:

I had an incredible experience biking 45 miles on the Hill Country Ride for AIDS. Read more about it here.

Thanks to everyone who came out to Social Media Week Austin and our panel on Building communities people love at SXSW Interactive. Evernote was so kind to capture highlights from the panel discussion. (and a whole bunch of other SXSW sessions, too)

Notable projects

Why I’m using Dropbox Paper as my site

  • I was inspired by Carly Ayres, who uses a public Google Doc for her web site.
  • It’s really easy for me to update. (+in real time)
  • With my design background, I preferred the aesthetic of Dropbox Paper vs. Google Docs.
  • It gives you a chance to contribute. Here’s how:

I don’t always meet celebrities, but when I do, I hope they are:

  • Buster Posey
  • Common
  • Beto O’Rourke
  • Wendy Davis
  • Robert Plant
  • Richard Petty