​​K Line Information Gathering for Grand Opening 
​​Meeting Notes from (3/18/22)

​​Project Website metro.net/crenshaw

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Crenshaw/LAX Transit Project - LA Metro
Metro’s Crenshaw/LAX Transit Project will extend light rail transit service from the existing Metro E Line (Expo) at Crenshaw and Exposition Boulevards in Los Angeles, and merge with Metro C Line (Green) at the Aviation/LAX Station on Aviation Boulevard and Interstate 105 in the City of El Segundo.
www.metro.net
Crenshaw/LAX Transit Project - LA Metro • www.metro.net
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​​metro.net/moreexpo Legacy Site: https://web.archive.org/web/20200128011002/http%3A//moreexpo.metro.net/

​​Latest CLAX Community Meeting Recording 

​​https://www.dropbox.com/sh/3v4qdl26tpf16z1/AAC1WZrjgrsg8AZ626fWEcbAa/Projects/Crenshaw%20LAX%20Transit%20Corridor/Past%20Meetings/March%202022?dl=0&subfolder_nav_tracking=1

​​K Line Community Experts Questionnaire Responses

​​individual responses: https://www.dropbox.com/sh/eveqs9dv1mqvvq2/AAAMVnYxbrNXqcPgunJd-6sla?dl=0

​​Growth + Retention CLAX (K Line) Opening Presentation 

​​https://lacmta-my.sharepoint.com/:p:/g/personal/srisookt_metro_net/ES6yJXprhVhNliJjUR51-G8BpfAoGqKZVQmYkLHJ8hCGjQ?e=if2JzZ&CID=3fd96c2a-414d-5a08-1837-daaa943a49de

​​Action Items / Notes

​​>survey to develop value proposition (John Gordon/Robert Heavrin) 
​​>update factsheet w/ K Line
​​>update map that shows which stations are opening and when 
​​>Community Meeting Date coming up (March 31)
​​>prepping for March 30 BSC/BIF/ESP Closing Ceremony Event 
​​>Community Meeting Date coming up (March 31)
​​>prepping for March 30 BSC/BIF/ESP Closing Ceremony Event 
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​​Details for “Journey to Dedication” request from PR
​​CLAX Journey to Destination.docx
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​​Tentative Timeline

​​March 30 2022 // CLAX BIF/BSC/ESP Closing Ceremony + 1st stage of substantial completion 
​​June 2022 // Opening  Date Announcement/ride along
​​Opening Day // Before Taste of Soul (October 15) September? October? 
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​​Messaging Notes

​​>emphasis on community 
​​>cultural representation/authenticity 
​​>have community speak for themselves via representation
​​>need to figure out value prop. via brand tracker/survey/focus groups 
​​>not opening all of our stations (AMC not opening until 2024) 
​​>issues with safety/cleanliness/other rider concerns 
​​>concerns of gentrification/displacement (see articles in CR section below 
​​(thought from Zipporah's pres) - much more than patting ourselves on our backs - lifting up voices, amplifying culture of local community 
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​​Ana’s Presentation
​​https://www.dropbox.com/s/az8qp16j3gau523/Metro-Has-A-Plan_slides_r10_presentation-for-CR.pdf?dl=0
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​​General Ridership Messaging Creative Brief (Focus Group Recap)
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Dropbox file iconRidership Messaging Insights_and Creative Brief_01.16.2020
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​​Community Relations/Sentiment Background

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Owning the Block
Roy meets Leimert Park residents using food to counteract gentrification.
www.kcet.org
Owning the Block • www.kcet.org
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​​https://elpasajero.metro.net/?s=Crenshaw%2FLAX
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Crenshaw/LAX Transit Project – The Source
thesource.metro.net
Crenshaw/LAX Transit Project – The Source • thesource.metro.net
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‘We are at war’: Crenshaw residents organizing to fight development
The Crenshaw Subway Coalition has a new base for community organizing in Leimert Park village.
la.curbed.com
‘We are at war’: Crenshaw residents organizing to fight development • la.curbed.com
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Opinion | Black Empowerment Outside the Headlines (Published 2020)
A quiet battle over retail space is a modern fight for the soul of Black Los Angeles.
www.nytimes.com
Opinion | Black Empowerment Outside the Headlines (Published 2020) • www.nytimes.com
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